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"The Difference Is You!”
Cruise Holidays Franchise Owners, Affiliates and Vendor Partners to Convene for Annual Convention


Minneapolis, MN (October 31, 2011)—Cruise Holidays franchise owners and affiliates will find networking opportunities at the heart of nearly every event they participate in at this year’s Annual Convention, when it kicks off Saturday, November 5, 2011. This year’s Annual Convention takes place aboard Holland America Line’s ms Eurodam, November 5-12, 2011, on an eastern Caribbean sailing. Franchise owners, frontline agents, independent contractors, vendor partners and headquarters staff from Cruise Holidays are expected to attend.


This year’s theme is "The Difference Is You!” Cruise Holidays franchise owners will have a key stake in the success of the meeting because their active participation will be requested in networking sessions, franchise owner-led roundtables, and best practices workshops where they will share ideas throughout the week.


The convention will also include two high-powered motivational presentations by speaker Roger Crawford, designed to instill peak performance and help the audience break through self-imposed limits.

Although specific details will not be announced until the convention, General Sessions will include the unveiling of a learning management system for existing and new franchise owners, frontline agents and independent contractors. New developments in Cruise Holidays’ award-winning marketing program will also be announced.


"The past two and a half years have marked a new chapter of optimism and growth at Cruise Holidays, and our existing franchise owners and affiliates are at the heart of the renewed success of our franchise program,” said Mark Schiffner, Cruise Holidays Vice President and Chief Operating Officer. "The very best thing about Cruise Holidays is the willingness of our franchise owners to share their knowledge and experience with other franchise owners. It’s a ‘how can I help you’ attitude that is quite unique in the business community,” added Schiffner.


As part of the convention activities, Cruise Holidays will wrap up its annual fundraiser. This summer and fall, Cruise Holidays franchise owners were given the opportunity to raise funds for Susan G. Komen for the Cure® and the Canadian Breast Cancer Foundation. On November 10, all convention attendees are invited to participate in a special five-kilometer "On Deck for the Cure” walk to support the fight against breast cancer. Holland America Line regularly holds On Deck for the Cure events aboard its ships. Holland America Line has already given nearly three million dollars to Komen through the On Deck for the Cure program. This is the fifth year in a row Cruise Holidays has held a franchise-wide fundraiser for a non-profit organization.


For more information about Cruise Holidays, visit or, email or call 1.800.824.1481.




Cruise Holidays is the most established cruise-specialty retail franchise in North America, with franchisees in the United States, Canada and the United Kingdom. Cruise Holidays is also a distinguished provider of land tour vacation packages. Founded in 1984, Cruise Holidays is part of Travel Leaders Group. With approximately 1,300 travel agency locations in the United States, Canada and the UK, Travel Leaders Group serves millions of individual leisure travelers, as well as select corporate clients and destinations.